These days, finding a fun card line gives me the same thrill I once got as a 20-something Manhattanite discovering a funky boutique. The lovely and very clever selections from Warren Tales are full of unexpected wordplay and arresting imagery, for me the mark of an enduring brand.
Designer and writer Lindsey Warriner fled Boston and a children’s publishing gig to establish her independent paper craft studio in California. There everything is carefully created, cut and packaged by hand — with the bowler-hat-wearing rabbit on her logo a nod to the etymology of her surname, which translates into “rabbit keeper.”
The line features witty takes on the traditional cards: The “keep it together” bunny is a functional paper clip, sure to pull any recipient from the rabbit hole, while the “write more letters” design features a perforated spine so that the front becomes a postcard.
Digitally printed cards are $4, with handmades and prints priced higher but very reasonably.