Sometimes you have to look to the past to create the future, and that’s just what Mohawk has done with its release of its four new Strathmore ‘Heritage Colors.’ With 123 years of American craftsmanship and the amazing Strathmore Archives to review, there are a certainly a lot of colors to pick from, but these four represent distinct periods in the history of Strathmore papermaking as they simultaneously give a nod to Pantone’s Fall 2015 Fashion Color Report.
First up on the far right is Golden Olive, originally called Olive. It appeared in the very first Strathmore swatchbook, released in the late 1890s. This particular shade of greenish gold has not been commercially produced since the turn of the 20th century.
Pyro Brown is perhaps the longest-standing color made by Strathmore. First introduced in 1905, it was a staple shade for Strathmore through the late 1980s.
With Art Deco running through its veins, Dusk Blue was first seen in a swatch collection dated 1935 as a heavy felt finished paper. This color exhibits a perfect blue-green balance, rooted in papermaking history, but surprisingly fresh.
Like Dusk Blue, Riviera Rose was featured prominently in the mid 1930s in a heavy, felt finish.
The Strathmore Heritage Colors are reminiscent of colors featured in Pantone’s Fashion Color Report Fall 2015. Pantone Dried Herb is similar to Strathmore Pyro Brown, Pantone Marsala — the 2015 Pantone Color of the Year — is similar to Strathmore Riviera Rose, Pantone Oak Bluff is similar to Strathmore Golden Olive and Pantone Stormy Weather is similar to Strathmore Dusk Blue.
All Strathmore Heritage Colors will be available in two exquisite textures, a lightly toothy Wove and a genuine felt Grandee, and a variety of paper weights, including 80 text, 80 cover and 100 cover. The new colors will be included within a new, improved Strathmore Writing Text & Cover Swatchbook.
National Stationery Show attendees got a peek at the new colors, presented in a fabulous limited collection pack of notecards produced in collaboration with Wyville USA and Rohner Letterpress. To showcase how well these colors interact with various printing processes, the packaging and notecards feature engraving, letterpress and foil stamping throughout.
Taking center stage are various renditions of the thistle. That has been the symbol of enduring Strathmore quality since 1894, when founder Horace Moses travelled to Scotland and became enamored with the blooming thistles found throughout the Valley of Strathmore. One level, these are boxes of four notecards and envelopes to mix and match to your heart’s content, but on another, they are the canvas for so much more. When these authentically American papers are mixed with various inks and printing processes, not to mention your own personal spectacular design, they are the framework to take a project into a completely new and unexpected direction. Mohawk is also giving five of these posh notecard sets away to TPC readers. Just leave your name below — as well as your favorite color! — in the comments below & I’ll be in touch!